Payal Singhal has taken the U.S. market by storm, with a boho-chic outlook on Indian wear , making it appealing to contemporary audiences. Her work brings together years of fashion with a family history embedded in the arts and aims to create clothing that echoes progressive culture with a modernized twist in her resort and loungewear collection. Since 1999, her brand uses comfort and globally inspired aztec prints as a major driving force, accompanied by tassel work for a classic Indian touch.
Divyam Mehta, uses hints of blacks, greys and blues in his collection to make an ode to native crafts and woven prints. His jackets, capes and wrap-around dresses as slow fashion set off a movement for consciously and ethically produced designs. His work sets in motion menswear meant for those ready to look unique and create magic from biodegradable materials. A focus on limited numbers and maintenance of high quality work, ensures a greater emphasis on catering to a niche that cares about nature and more.
Akaaro, the brainchild of Gaurav Jai Gupta, highlights the beginning of Indian design in an individualistic manner with timeless garments meant to define luxury. In the fashion world, Akaaro attempts to provide a glimpse into handcrafts predating machine work. With its simple and understated colorplay, the handlooms make for an abstract and edgy outlook on silk sarees and pret couture.
An eclectic play with words and floral embroidery, MadSamTinZin brings back motifs hand embroidered and beautifully produced to last a lifetime. Drawing inspiration from naturally present flora and fauna, the 4 female founders - Madhurita, Saumya, Tina and Stanzin bring together an assortment of quirky detailing and surface ornamentation. If there’s one way to look pretty in pink, it has to be with their flirtatious romantic style of outfits.
A well renowned influencer and designer, Amrita Thakur brings a strong feminine energy to clothing meant for all generations. As a newcomer in the U.S. fashion market, Amrita sends a message that her collection is her style and her style is something you want to be inspired by. Her exquisite emphasis on accessorizing your outfits and grandeur, makes women feel confident and empowered in her chic and carefully assembled clothing. As a brand, Amrita Thakur has a reflection of her own personal style. Her work with fine fabrics prominent with intricate detailing and her iconic applique' collections styled with her enviable jewels, is the kind of style you would want to adopt.
Khanijo, founded by Gaurav Khanijo in 2014, brings to life eternal clothing that translates into statement wear. The brand showcases co-ord sets for men, made with khadi and linen in earthy hues and sets the tone for indigenous textiles. Provocative textures, abstract prints and genderless clothing pave the way for comfort styling.